"November DAYS are here!" With back-to-back-to-back-to-back-to-back intense storylines.
Aside from the Days official site design change, a November promo is circulating Days news.
The November Sweeps are here! What are the "november sweeps" anyway?
Well, fresh out of a college media class: here's the answer.
In 1940, TV broadcasting began a "Neilson" survey within households using a "people meter"on top of the tv set to determine what people were watching, when, for how long, ect. This was a device that eventually measured TV ratings. It sampled 18,000 households.
Today, they still take "sweeps" of ratings based on "Neilson points." One Neilson point means 1.1 million households in America. They currently do 4 sweeps a year: in February, May, July, and November.
Therefore, the 2012 November sweep is under way. The TV program ratings from the end of October to Thanksgiving will be measured. So, Days has to make sure that they have solid ratings in November.
This is why they released a November sweeps promo. Hopefully, people will tune in and the sweeps will reveal high ratings that will ensure a cash flow into the pockets of the producers so they can keep this show on the air!
How will the writers rise to this important challenge? Well, I'm guessing the writers room went something like this:
"Hey! Let's pile on one tragedy after another. Let's have conflicts in every storyline! Let's bring back evil DiMeras, suicide, sex, marital troubles, secret revelations, parental disputes, breakups, hospital-bed scenes, and scandalous pregnancy all in one week! Yay!"
And, somehow, they did.
Fans of Days could not keep their socks on these past few weeks.
No one watching an episode could help being pulled into Daniel and Jennifer's relationship. Everyone had to pick either the Sami/John/Kristen side or the Marlena/Brady/Hope side. Whether positive or negative, viewers had big reactions to the Will/Sonny storyline. And who else felt a mixture of sadness and pity for Nicole?
It's so intense, it feels impossible to keep up with it all. Thank goodness there is a recap section on the site, because if god forbid someone misses one day, they would be lost.
With all the drama, it's a miracle we are all still following and are still hopelessly engaged. If viewers are feeling bombarded by so many dramatic storylines one after another, don't worry. That's the goal.
They purposely put John and Marlena arguing in between Nicole crying and Nick and Gabby in bed. Well, that's daytime!
They saved all the good storylines for November sweeps. So, you know that this month is going to be good!
Let's hope the ratings reflect that, and Days stays in production and on the air!
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